Yesterday I had the opportunity to check out a session by Chester Elton on Building a Culture of Belief to Drive Results. It’s a great topic, and it pulled from the concepts in All In, a book I reviewed a while back. Check out the short video below and some of the tweets from the session. Great stuff!

People in good organizations know the what and how of the work. The people in great ones also know WHY. #SHRM14

— Ben Eubanks (@beneubanks) June 23, 2014

Culture is one of the last differentiators for businesses. Use it to stand out or be left behind. #SHRM14

— Ben Eubanks (@beneubanks) June 23, 2014

Create an intentional, purposeful culture or one will be created for you. #SHRM14

— Ben Eubanks (@beneubanks) June 23, 2014

The customer experience will never exceed the employee experience. Treat employees well! #SHRM14 @chesterelton

— Ben Eubanks (@beneubanks) June 23, 2014

@chesterelton talking about culture at Hard Rock Cafe. "There's some Rock Star in everyone." #SHRM14

— Ben Eubanks (@beneubanks) June 23, 2014